Houston, Texas
Get found by humans and AI.
Edge Robotics is a Houston consultancy helping small and medium businesses rank on Google and get cited by ChatGPT, Perplexity, and Google AI Overviews — the new search engines your customers already use.
Curious first? Read our primer on Answer Engine Optimization.
Search is changing
60%
of Google searches end without a click on a blue link*
AI is the new search
200M+
weekly ChatGPT users — many are asking for product and service recommendations
Local still wins
46%
of all Google searches have local intent — and 'near me' searches keep climbing
*Approximate industry figures; AEO is a fast-moving space. We track current benchmarks in our blog.
Services
Three services. One outcome: you, on the answer.
Designed to work independently or stack together — every engagement starts with a free audit.
SEO
Search Engine Optimization
Rank for the searches your customers actually make. On-page, technical, and content SEO built for sustainable growth.
Learn more
AEO
Answer Engine Optimization
Get cited by ChatGPT, Perplexity, Google AI Overviews, and Claude. The new frontier of search — and most of your competitors aren't doing it yet.
Learn more
Local SEO
Local SEO for Houston
Win the Houston map pack and 'near me' searches. Google Business Profile, local citations, and review strategy.
Learn more
Process
How an engagement works
No 12-month contracts, no jargon, no vanity metrics — just a clear path from invisible to in-demand.
- 01
Free audit
We assess your current search and AI visibility — keywords, technical health, citations, content gaps.
- 02
Strategy
Plain-English plan with priorities, timelines, and the exact metrics we'll move.
- 03
Build
We fix technical issues, write citable content, optimize for AI engines, and submit to Google + Bing.
- 04
Measure
Monthly reporting on rankings, AI citations, traffic, and leads. We earn each month's work.
Why Edge Robotics
Built for the new shape of search.
No long-term contracts
Month-to-month after the 90-day foundation. We earn each month's work.
Plain-English reporting
Every report written for a business owner, not an SEO consultant. If it's not actionable, we don't include it.
We eat our own cooking
This site is itself an example of the SEO and AEO techniques we apply to client work. Inspect it freely.
FAQ
Frequently asked questions
Plain-English answers to the questions Houston business owners ask us most.
What is Answer Engine Optimization (AEO)?
AEO is the practice of structuring your website so that AI answer engines — ChatGPT, Perplexity, Google AI Overviews, Claude, and others — quote you when answering user questions. It overlaps with SEO but emphasizes structured data, direct-answer copy, and citation-friendly formatting.
How is AEO different from traditional SEO?
Traditional SEO targets ranked lists of blue links. AEO targets being the single quoted source inside an AI-generated answer. Both rely on quality content and technical health, but AEO weighs structured data (JSON-LD), concise direct answers under question-format headings, and llms.txt files much more heavily.
How long does SEO take to show results?
Most small businesses see meaningful organic traffic improvements in 3–6 months. AEO citations can begin within weeks because AI engines re-crawl and re-evaluate sources more frequently than Google updates rankings. Local SEO (Google Map Pack) often moves fastest — 4–8 weeks once your Google Business Profile is fully optimized.
Do you only work with Houston businesses?
Houston, The Woodlands, Sugar Land, Katy, Pearland, and the greater Houston metro are our focus because local market expertise matters for Local SEO. We work with clients elsewhere in Texas and the US for SEO and AEO engagements where geography matters less.
What does an engagement look like?
We start with a free audit of your current search and answer-engine visibility. From there, most clients begin with a 90-day technical + content foundation followed by ongoing monthly optimization. No long-term contracts — we earn each month's retainer.
How do you measure success?
Organic traffic, keyword rankings, AI engine citation count (we track Perplexity, ChatGPT search, and Google AI Overview appearances), conversion rate from organic visitors, and ultimately qualified leads or revenue tied to organic channels.
Ready to be the answer?
Get a free, no-obligation audit of your search and AI visibility. We'll show you exactly where you're losing customers — and what to do about it.
Not ready yet? Read the blog.