Blog
Field notes on getting found.
Plain-English writing on SEO, AEO, and the new rules of search — written for small business owners, not other SEO consultants.
- AEO6 min read
What Is Answer Engine Optimization (AEO)?
AEO is the practice of structuring your website so AI engines — ChatGPT, Perplexity, Google AI Overviews — cite you when answering user questions. A plain-English primer.
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- Local SEO9 min read
SEO for Houston Small Businesses: A Plain-English Starter Guide
What Houston SMB owners actually need to know about SEO in 2026 — the work that moves the needle, the work that wastes money, and what to do first.
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